Open Educational Resources

Both Business 3100 Principles of Marketing and Business 3200 Principles of Management courses use Open Educational Resources (OERs).

This means course websites have been created where you can access free, open access textbooks, along with videos and podcasts on the topic of your course.

OER Course Site: Business 3100 Principles of Marketing course site

OER Course SiteBusiness 3200 Principles of Management course site

Here are other OER courses:

BUSN 4101 Seminar in Strategic Marketing

BUSN 4100 Seminar in Marketing Research

BUSN 3140 Consumer Behavior

BUSN 3421 Foundation of Business Analytics